DATAFY

Storage Is A Very Serious Business… But Datafy Makes It Fun

Branding

Website

Marketing Design

Event Game

VISIT WEBSITE

CLIENT

Datafy helps DevOps and FinOps teams cut cloud storage costs, automatically. Their platform right-sizes AWS EBS volumes in real time, saving teams up to 50% without writing a single line of code.

It’s smart. It’s seamless.

But let’s be honest… storage isn’t exactly sexy.

That’s where we came in.

OVERVIEW

The Challenge

“Hey Mondeo… can you take something as dry as storage infrastructure, and make it cool, fun, and unforgettable?”

Challenge accepted.

From a modular brand system inspired by LEGO bricks to a Wolverine-themed T-shirts and a web game that drew crowds at events, we helped Datafy turn heads (and book demos) in a sea of same-same tech.

“Storage might be boring, but people remembered our booth. The branding nailed it, the game pulled people in, and the merch was a hit. We stood out without having to shout.”

How We Brought It to Life

Modular branding. Playful visuals. Memorable experiences.

We took the most ‘technical’ part of cloud ops and gave it an identity that’s light, bold, and full of personality.

Here’s what we delivered:

A LEGO-inspired logo and brand system, highlighting how Datafy builds smarter infrastructure block by block
A modern Webflow website that makes the tech clear without dumbing it down
T-shirts, stickers, and booth concepts that sparked conversations (hello, unicorns and wolverines)
A custom event web game that brought people in…and taught them how auto-scaling works in under 60 seconds

Check out the stunning assets we’ve created!

Datafy Website

Logo & Identity

Branding That Clicks

Datafy’s brand is built on blocks, literally.

We created a flexible system that mirrors their product’s modular logic and gives their team room to play, remix, and grow.

The result? A brand that feels technical and trustworthy, but never boring.

With Datafy You can
save up to 50% on your storage costs 

and finally gain self-optimizing, no- no-developer-needed control. It’s a heck of a ride and we love every minute of it, we hope you hop on the Datafy bullet train with us.

Website

We designed and developed a clean, conversion-ready Webflow site with:

Clear messaging: “Up to 50% savings. Zero dev effort.”
Friendly visuals that feel like Datafy.
Pages for DevOps, FinOps, and enterprise teams, each speaking their language.

Marketing That Gets a Reaction

Forget dry data-sheets. We went full creative mode:

Unicorns pooping rainbows on T-shirts
Wolverine battling Spidey on booth banners
Stickers, posters, and merch built to be as modular as the product itself

Event Game:

Learn by Playing

To bring their value prop to life, we created a web-based event game. It was fast, fun, and surprisingly educational, plus a great excuse to collect leads without a sales pitch.

Make it Make Sense

(and look good)

Decks, one-pagers, and brochures that turn technical jargon into plain English, and make even the complex feel obvious.

Not Your Average Booth

Vintage games & coffee vibes

Booth graphics, visuals and props designed to make Datafy’s booth neighbors jealous.

Rollups

Table Sign

Stickers

Social Media

Scroll - Stopping Stuff

Social visuals that begged to be shared—and totally were.

Why it Worked

We turned a backend utility into a memorable, personality-packed brand, without losing an ounce of credibility. Smart enough for the enterprise. Fun enough for the startup crowd. And designed to scale as fast as Datafy’s volumes.

Need to bring a technical product to life? Let’s make it fun.

Let’s talk!