Designing the future of drug discovery.
Branding Concept|Brand Guide & Visual Identity|Website Design|Marketing Assets|Pitch Deck Designs & Templates|Motion & Animation
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Protai is a drug-discovery company going after the targets others can't reach. In disease, proteins rarely act alone. They lock into shifting, complex structures that traditional methods can't read, let alone drug. Protai pairs AI with deep protein science to find drugs in exactly those blind spots. It's taking on some of the hardest problems in cancer and immune disease, backed by $20M from Grove Ventures, Pitango HealthTech, and Maj Invest. Bold science. It needed a brand and a story to match.
Overview
Protai had Nobel Prize-level science and serious VC backing, but their brand wasn't keeping pace with their ambition. They needed a complete visual identity that could hold its own in investor meetings, scientific conferences, and the broader biotech market. Nothing existed yet: no logo, no brand system, no website, no materials to put in front of the world. The science was extraordinary. The brand needed to match.
“”"We have the platform, the pipeline, and the funding, but we look like a lab project, not a company. We need a brand that commands the same respect as our science."
How we brought it to life
We built Protai's identity from the ground up, anchoring everything in the visual language of structural biology: precise, dynamic, and unmistakably modern. The logo and brand system were designed to carry weight across every surface, from a conference booth to a pitch deck slide. From there, we extended the identity into a full website, one-pagers, an explainer video, and investor deck, giving Protai a complete toolkit to show up credibly in every room that matters.
Deliverables:
- Branding Concept & Logo Design
- Brand Guide & Visual Identity
- Website Design
- Marketing Assets
- Pitch Deck Designs & Templates
- Motion & Animation
Check out the stunning assets we've created!
Protai websiteBranding concept & logo designWhere structure meets identity.
We designed a mark that lives at the intersection of scientific precision and forward momentum: clean, bold, and built for a company operating at the cutting edge of biology and AI. The Protai logo works just as powerfully on a printed brochure as it does on a dark-mode website or investor presentation, giving the brand the flexibility it needs to grow.
Website designScience this deep deserves a stage.
We designed a website that translates Protai's highly technical platform into a compelling, layered experience for both scientific and investor audiences. Rich protein structure visuals anchor the visual language, while clean layouts and purposeful hierarchy guide visitors through the platform, the pipeline, and the people behind it.
Brand guide & visual identityOne language. Every surface.
We codified Protai's full visual system - color palette, typography, iconography, and the rules that keep everything cohesive at scale. The brand guide gives Protai's team and partners a clear framework to work from, ensuring every asset - whether made internally or externally - feels unmistakably Protai.
Website management system Built to last. Built to scale.
Beyond the website itself, we designed and built Protai a custom management platform: a purpose-built admin portal that gives their team full control over every corner of their digital presence. From content updates to lead tracking to SEO, it's all in one place, clean and intuitive enough for a science team to use without a developer in the room. As Protai grows, the platform grows with them.
Brand assets & design systemOne library. Always on-brand.
The platform includes a centralised asset library and integrated design system: a single source of truth for every image, video, and brand element used across the site. From protein structure visuals to background scenes and brand marks, everything is organised, searchable, and instantly accessible. It means Protai can scale their content output without ever drifting off-brand.
Marketing assetsComplex ideas, made instantly readable.
One-pagers were designed to distill Protai's platform and pipeline into clear, compelling leave-behinds for conferences, partnerships, and business development conversations. Each piece balances scientific credibility with visual clarity, built to work in the hands of a scientist or a CEO.
Motion & animationThe science, set in motion.
We produced an explainer video that brings the complexity of proteomics and AI drug discovery to life - visually translating what the AIMS™ platform does in a way that's compelling for both scientific and non-scientific audiences. Because when your technology is this advanced, motion is the clearest language you have.
Why it worked
Protai came to us with world-class science and no brand. They left with a complete visual identity that looks as advanced as their platform. By grounding everything in the visual language of structural biology and building it as one connected system, we gave Protai the brand presence to match the ambition behind their research.
Ready to make groundbreaking science impossible to ignore?